Interactive Soft Play Centre Opens in Dickens Yard

KIDZ#21 claims to be first of its kind in London


A fun football pitch is one of the facilities at the centre

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KIDZ#1, a contemporary children’s soft play, activity and interactive education centre, has opened at Dickens Yard in Ealing.

It comprises 12,000 sq ft of play space including a multi-level soft play maze, a dedicated toddler soft play area for early years (0-3 year olds), and a sports arena for fun football.

The centre, which is claimed to be the first of its kind in London, is aimed at children aged 0 – 12 years old and includes a variety of indoor games, including 7D cinema and a VR Zone in which children and adults view animated shorts.

It also has interactive tables which offer digital chess, colouring, mini games to even ordering food from the tables.

There are also themed party rooms available to hire, along with a range of recreational activities such as entertainers, party goodies and booster packages.

Games can be played at interactive tables
Games can be played at interactive tables


Dedicated classrooms with specialist teachers are on hand to offer classes covering science and technology, arts and crafts, ballet and interactive chess classes.

For the younger guests there is baby arts and crafts, baby singalong and baby ballet to help stimulate learning.

It has an in-house pizzeria as well as COJU, a coffee and juice bar offering a selection of organic snacks. Families can also enjoy mealtimes on the interactive tables.

Mikhail Litvin, CEO of KIDZ#1, said, “We are thrilled to be opening the new KIDZ#1 at Dickens Yard. Designed to stimulate our children’s intellectual and physical development we are more than a play centre, KIDZ#1 is a place to play, learn and thrive. We want to become the number-one place for families to spend quality time together and share precious moments with their children.”

Stephen Kirwan, Operations Director, St George West London, said, “We are delighted that KIDZ#1 has chosen to open at Dickens Yard. It has a unique offering for families in Ealing and will create a new hub for parents and children to socialise. The letting forms part of our wider vision for Dickens Yard to curate a vibrant new destination in the heart of Ealing which offers an eclectic mix of shops, restaurants and lifestyle brands.”

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May 26, 2021


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